Not so child-friendly? Taco Bell axing kids’ meals – from cnbc.com

Good news for those of you who want to avoid young children while getting your fast food on. The bad news is you’ll still be surrounded by older children and probably some adults that still act like or think they are children. Hey, but at least you can do it for under $5, right?

Not so child-friendly? Taco Bell axing kids’ meals

—The Associated Press

Taco Bell

David Paul Morris | Bloomberg | Getty Images

Taco Bell says it will stop serving kids’ meals and toys, which weren’t really boosting sales anyway.

The chain said that it will start removing the options this month at select restaurants, and it anticipates that no U.S. restaurants will have them by next January. Taco Bell has traditionally gone after younger men who want to load up on fast-food cheaply.

In a press release set to be issued Tuesday, Taco Bell hails itself as the first national fast-food chain to get rid of kids’ meals and toys.

“Pioneering this change on our menu is a bold move for our industry, and it makes sense for Taco Bell,” CEO Greg Creed said in a statement. But the company also noted that kids’ meals also don’t fit its strategy and have had an “insignificant” impact on sales.

Continue to source article at cnbc.com

 

 

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